Brand story

Our Story

GET FRUIT began with one family and one fruit stand. In 1985, our dad opened his first spot in New York City. Over the years he became one of the best-known names in the fruit business, and he built it all on one simple rule he still reminds us of: never forget how you won your customers, through quality and price.

Our mom was just as big a part of the story. She worked the stand for years and years, got to know everyone and built a loyal customer base. She was such a hit in the area that people knew the business as Sarah's Fruit Stand.

Since 1999, you'll also find us every Saturday at the Meadowlands Flea Market, where we've grown into the market's main produce stand and a familiar stop for families week after week.

In 2003 our family moved to Wayne to branch out and bring that same fresh produce to families across New Jersey. Then came COVID. A ban kept us from reaching our cart in the city, and we were left with more fruit than we could sell. So we posted it on Facebook Marketplace. The response was wild. We started sharing in different groups and on Instagram, neighbors kept ordering, pickups and deliveries took off, and it all grew from there into the GET FRUIT app, getfruitnow.com and our store at 72-5 Hamburg Tpke in Riverdale.

Today Mom and Dad are both retired, but they're still very much part of GET FRUIT, guiding us and supporting the business every step of the way. Four decades later we're still the same family with the same promise: the freshest fruit and vegetables at a fair price, picked out like we'd pick them for our own table. Thank you for being part of our story.